Is this you?

A good fit if

Your store looks fine but does not sell the way the product deserves.
Customers are unsure which product or pack is right for them.
Shops and trade buyers have no clear way to buy from you.

Probably not, if

You want a store set up from a template and then left alone.
You need a large marketplace operation run day to day.

What we do.

A theme built properly, on record

We build the theme to fit the brand and keep every change on record, so nothing is lost when someone edits in the admin.

Product pages with one job each

Clear ranges, the right pack for the right customer, and pages that answer the questions people ask before they buy.

Routes for trade and wholesale

Separate paths for shops and bulk buyers, with the sales documents they need to say yes.

Search, Shopping and email

Search pages for what customers actually type, a Google Shopping feed, and email flows from sign-up onwards.

The Natural Plant Food Co.

Plant food from a working farm · Linstock, Cumbria

The brief

A Cumbrian farm turns what its renewable energy process leaves behind into plant food, sold online and to shops and bigger buyers. A strong product and a real story, but the old site led with one product, offered no growing help and gave shops and larger buyers no way in.

Home page, live store, after — The Natural Plant Food Co.: the home page on a desktop, before and after

Home page, March 2023 archive, before — The Natural Plant Food Co.: the home page on a desktop, before and after

The before is the 2023 archive. It predates our work by about three and a half years and may be the previous agency's site.

On a phone

What we changed

BrandOne Design Lock for colour, type, imagery and claims, used across the whole store.Founder sign-off pending
StoreA rebuilt Shopify store: Shop, Our story, For business, Find your feed, and five products with one job each.
Growing adviceTwelve practical guides and a hub, all written to one approved standard.
TradeSeparate routes for shops and for bulk supply, with the approved Trade Pack as the buyer download.
GrowthAn organic search programme running since 14 October, with launch ads and lifecycle email built and ready to switch on.Ads and email not yet switched on

Selected artefacts

The sales documents behind the trade routes, designed in the same system as the store.

Trade Pack page 3: Plants feeding plants, the six steps of the farm's loop — **Trade Pack**For shops and garden centres: the buyer download on the Trade page.

Trade Pack cover: three bottles of NPFC plant food in grass, and the title Trade and Commercial — **Trade Pack**For shops and garden centres: the buyer download on the Trade page.

Commercial Supply Pack page 4: From field to commercial input, the six stages around Linstock — **Commercial Supply Pack**For bulk buyers of liquid and solid material: the source of the Commercial page.

Commercial Supply Pack cover: Commercial supply, straight from source, over a line drawing of the farm — **Commercial Supply Pack**For bulk buyers of liquid and solid material: the source of the Commercial page.

DELIVERY EVIDENCE

Growing Advice live since 25 September 2026
Trade Pack v11 live as the buyer download
Search programme running since 14 October 2026

NOT MEASURED

The store is soft-launched, and no sales or traffic figures are agreed for publication yet.

Ways to start.

Growth partnership

You want someone who builds, measures and improves, every week.

One working day a week on your business
A 90-day plan we agree with you
A written update every week
A monthly review of what worked

90 days, then monthly

Small implementation

One thing needs doing properly: a CRM, an integration, a feature.

A fixed scope agreed up front
Built, tested and handed over
Training for whoever uses it

1 to 3 weeks

Every job is a fixed scope agreed before work starts. Tell us about yours and we will say which fits.

How it works.

Tell us the job

A short guided enquiry. A real person replies within two working days.

A short call

We look at what you have and say what we would do first.

A fixed scope

What is included, what is not and when, agreed before any work starts.

Build, review, launch

You review at each stage. Fixes are included for two weeks after launch.

Questions people ask.

Do you work on existing Shopify stores?

Yes. Most of our Shopify work starts with a store that already trades. We look at what sells, what confuses people and what is missing, then rebuild what needs it.

Can you move us to Shopify from another platform?

Yes. It is quoted per store once we have seen the catalogue, the order history you need to keep and the addresses that must redirect.

Do you do Shopify SEO?

Yes. It is part of how we build: clean collections, product pages that answer real questions, structured data and a Google Shopping feed. See our SEO page for the ongoing side.

What does it cost?

A fixed job, such as a theme rebuild or a trade route, is quoted up front. Ongoing growth work runs as a monthly partnership against a written 90-day plan.

Shopify stores built to sell, not just to look finished.